If you’ve ever gone to a website to research, buy or otherwise engage online with a company, you know how frustrating it is to either have to call them on the phone or click “Live Chat” and wait around until someone becomes free to ‘talk’ with you. That’s all about to change.
Local entrepreneur Lief Larson‘s company Workface today announced it is demonstrating it’s new “Customer-initiated Engagement Platform” at the DEMO Spring 2011 conference. As they state in their press release, “The Workface® Platform lets businesses empower their professionals to digitally engage anonymously, directly, and in real-time with customer prospects on corporate andthird-party web sites, search engines, and mobile devices.”

While I’ve always been enamored by the BusinessCard2 aspect of Workface’ business, it wasn’t until I saw this MAJOR extension and platform wrapped around it that it made complete sense. For any company interested in engaging with the accelerating number of always-on and always-connected prospects or customers, you must find richer and more engaging ways to connect with folks…and this Workface platform is it.
Take a peek at the video below to learn more:







March 4th, 2011 at 8:58 am
Thanks Steve! I’ve made a post of my notes on the DEMO experience at http://workface.wordpress.com/2011/03/01/and-so-it-begins/.
For fellow MN-based entrepreneurs, I’d like to pass along that we talked with a number of investment folks who are looking outside of CA to do investing. The feedback is that CA is in a tech bubble with valuations too high, and the relative cost of building a business in CA is much higher than other parts of the country. The message: now is a good time to be talking with West Coast investors; there is an appetite for deals outside of SoCal and The Valley.
Anyway, we were very proud to represent at the event and my hope is that we can see another Minnesota company (or two) make an appearance at the next DEMO.