Workface Adds Status

Brainerd Savings Sam Horn has her Workface status set for "Online! Chat Now". (click for larger view)

At Minnov8, like most social media-savvy folks, we leverage all the social connection capabilities we can for Facebook, Twitter, and other sharing options. It's an absolute requirement if your organization is online and you want to be "in the game" with today's always-on and … [Read more...]

MIMA Summit 2011: Interview With Tim Brunelle and Ed Boches

The president of MIMA, Tim Brunelle, and his team have put together an amazing 10th annual MIMA Summit event.  MIMA, as the oldest and largest interactive marketing association in the U.S., with more than 1300 members, never fails to disappoint in drawing excellent, … [Read more...]

Minnesota ‘Brand Storyteller’ Changes Name to Brandpoint

Brandpoint-logo

Hopkins-based ARAcontent, which has been a leader in content-based marketing solutions for more than 15 years, announced today it has changed its name to Brandpoint, underscoring the organization’s evolution from a provider of traditional PR brand storytelling into a … [Read more...]

Best Buy “On” Officially Debuts

BestBuyOn

Though we've been aware of this "Best Buy On" adventure for some time, this week Advertising Age reported that Best Buy company had officially rolled it out saying that it is, "...a multichannel network filled with original editorial content spanning everything from how-to … [Read more...]

MNAMA Event Looks at Digital Marketing Trends

At a recent Minnesota-American Marketing Association event Rick Mathieson, author of "The On-Demand Brand" talked about the future of digital marketing. The group that had gathered at Vic's in Minneapolis listened as Rick highlighted his 5 trends to look for in … [Read more...]

MIMA Summit Liveblog: “You Are There” Edition

summitLogo

Another MIMA Summit is behind us, as well as another day of fleet feet and live blogging by the Minnov8 Gang.   Congratulations to Tim Brunelle, Erin Rauk, Christopher Pollard, Greg Swan and so many others for your incredible efforts. Covering that many great sessions … [Read more...]

Web Innovation Is Everywhere in Minnesota – Even In an Ice Cream Shop!

Izzys-logo

A small retailer in St. Paul that's obsessed with serving its customers has introduced an innovative new convenience for them that would shame even the largest retail giant -- and it's been no less than a year in the making.  Izzy's Ice Cream in St. Paul today announced a … [Read more...]

Curation Station…Sweeping the Nation?

Curation-logo

Ah, the web… a veritable treasure trove of knowledge, an endless stream of news and information. Actually, it's more of a flood of facts and opinions that would make even Noah a might uncomfortable. How is the average web surfer to keep up if they want to…let alone the … [Read more...]

Social Media Success: How About a Little Twelp?

TwelpForce daily tweets

I've recently started a quest; Find social media success stories that have nothing to do with Motrin Moms or Domino's Pizza. Face it, though these are interesting examples of the importance of listening and reacting to the conversation,these examples are just plain old! By … [Read more...]

Adaptive Avenue’s Next Generation Ad Technology

header_1

Adaptive Avenue is a twice-patented online advertising technology that takes the concept of a display advertisement to the next level through a uniquely engaging experience. Such ’smart’ ad technologies represent the forefront of online advertising — they strive to … [Read more...]