Your Business Card for the Web
Throughout the last few centuries, people would meet and exchange trade, social, or what we now know as business cards, ensuring they could re-connect with one another if there was any interest or need in doing so again.
This ink on paper, manual handing out process was adequate in a day when contact information was relatively static and there were inherent limitations on the number of people whom we’d ever actually meet. In a time when 75% of adults are participating, communicating and engaging with others on the Web and meeting dozens, hundreds or in some cases thousands of others virtually, a static paper card is becoming much less useful. By the millions, we participating adults are engaged in numerous social networks and affinity groups, are blogging in record numbers, possess multiple email addresses and phone numbers, use Twitter, Skype and instant messaging accounts, and often have different identities with personal, business, or some other affiliation with required contact information that can often change frequently.
One Minneapolis company has created an innovative solution to meet those multiple identity needs with a digital equivalent of the trusty paper business card, one whose capabilities go far beyond what a static paper card could ever deliver. Read more
Yugma Accelerates
As our world becomes increasingly interconnected and the need for collaboration with others — regardless of geography or time zone — grows as a business imperative at all levels within organizations, just talking with people over the phone or with Skype, instant messaging, sending an SMS or email, or even using some sort of Web-centric tool just won’t be enough.
Most of us are visual learners and communicators and thus have to see what you’re talking about and, of course, doing so is at the core of the idiom, “to be on the same page.” To communicate your vision in the most profound, efficient, synchronous and impactful way means that your virtual communications must include the ability to show others documents, presentations, Web pages, images and more in real-time so you can interact in the most powerful way possible.
In addition (and perhaps more vital) reason to find virtual ways to connect with others and be on the same page is the explosion in personal and company actions globally that are “green” in nature. More of us are trying to discover ways to consume less oil, spew fewer carbons into the atmosphere, and be just as, or more, productive without continuing to move atoms around (either our bodies or physical goods) like we’ve been doing in the past.
Meeting these needs (and more) is at the heart of what a Minnesota firm, Yugma (pro. “Yoog-mah” and not like many do “yugg-mah”) offers to the marketplace. As they say about themselves, “The name Yugma is a word from the Sanskrit language meaning “the state of being in unified collaboration.” Yugma, Inc. is a privately held venture-backed company headquartered in Minnesota , USA and has offices in Minneapolis, Mexico, Argentina and India.”
To me, being in unified collaboration means collaborating with others has to be easy to understand for everyone participating, nearly instantaneous to connect, and as simple to use as a to use as a word processor. Yugma delivers as you’ll see.
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The "Minnov8 Gang" Podcast
