Archives for July 2009

Extendr: Your Web. One Place.

July 9, 2009 By Tim Elliott

extendr

If I googled you – what would I find, how fast would I find it, and what initial impression would I form?

Personal branding is in and the premise is simple: people search for other people online and extendr.com makes it easier to be found online while enabling one to retain control over their own unique digital introduction destiny.

Call it a launch pad, virtual porch, or online hub. It’s all the same if you can take your digital breadcrumbs (social links, contact info, portfolio, CV, favorites, etc.) and aggregate them into one customizable & search engine friendly source. It’s simple, free, and it works especially well for those too illiterate and/or cheap for a professional personal website and too busy to consistently maintain a functional blog.

The tour feature allows for someone to visit your extendr page and browse the various links/websites that you have included, all within the extendr frame. This offers two distinct benefits: (1) ensuring that whoever is seeking can find everything (and then some) under one roof, and (2) less time spent back and forth jumping from site to site.

Isn’t it pleasurable when you can efficiently locate and access what it is your looking for online? Consider extendr a great personal marketing tool, as we (as searchers) are forming unforgiving subconscious first impressions and subsequent judgments based on how accessible people are choosing to make themselves online-or rather-not. For example, if you’ve taken the upfront time to make it easy for me to find you online then it tells me that you respect my time. This would likely lead to a favorable first impression as opposed to having to sift through pages of SERPs.

Go to extendr.com now and get running in a few minutes. What’s that? You already have a personal website/blog? Already profiled in google? Fair enough… but isn’t it better to cast one’s personal branding net as far and wide as possible given the option?

FCC Launches Broadband Site

July 7, 2009 By Steve Borsch

fccsite The Federal Communications Commission has launched Broadband.gov, a website that’s focused on all of the data and initiatives being gathered as the Federal government marches toward a National Broadband Plan 225 days from now (via BlandinOnBroadband).

The American Recovery and Reinvestment Act of 2009 (Recovery Act) was signed into law on February 17, 2009. The Broadband Initiatives funded in the Act are intended to accelerate broadband deployment across the United States. The Recovery Act authorizes the FCC to create the National Broadband Plan, that “shall seek to ensure that all people of the United States have access to broadband capability and shall establish benchmarks for meeting that goal.” This website contains information on the FCC National Broadband Plan. Please visit www.fcc.gov for more information about other FCC efforts, or browse the “Initiatives” section of this web site to learn what exciting efforts other agencies are pursuing to support the goals of the Recovery Act.

Check it out. I can’t tell you how pleased I am that there is a serious effort underway with this important infrastructure that is, in my opinion, more important going forward than the interstate highway system.

Minnov8 Gang 41: What if George had an iPhone?

July 3, 2009 By Steve Borsch

george On this week’s show — done one day before our usual Saturday recording due to the 4th of July — we talk about the Social Media Breakfast event and a host of other interesting tech topics.