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Magnet 360 Acquires Reside, Rebrands as ‘Social Enterprise Agency’
Magnet 360, a Minneapolis-based marketing and technology consultancy, today announced it has acquired Reside, a Minneapolis-based cloud solutions firm, to establish a single entity that will provide a comprehensive set of social business services. The new business will operate under the name Magnet 360, with a Minneapolis headquarters and an office in New York City. [...]
Continue reading...MIMA Summit 2011: Getting ‘Social’ With the Mall of America
11. October 2011
The 10th annual MIMA Summit, organized by the Minnesota Interative Marketing Association (MIMA), kicked off today in downtown Minneapolis, and continues with a full schedule through tomorrow, October 12. I chatted with two presenters after their afternoon workshop: Bridget Jewell, PR manager, and Lisa Grimm, digital brand manager, at the Mall of America in Bloomington, [...]
Continue reading...Tech Cocktail Mixes It Up In Minneapolis
5. October 2011
We were really honored to have Tech Cocktail in town last night hosting its first startup and entrepreneurial mixer in Minnesota. The event was held at CoCo Minneapolis (on the floor of the historic Grain Exchange in downtown Minneapolis). I’m here to tell you it was a blockbuster success! More than 200 people were in attendance. [...]
Continue reading...Predicting Human Behavior through Games
6. September 2011
Every week, people from around the world spend more than 3 billion hours playing video games. Professor Jaideep Srivastava of the University of Minnesota and Professor Dmitri Williams at the University of Southern California find this number too large to ignore. Their software company Ninja Metrics relies on social analytics to make sense of human [...]
Continue reading...Best Buy “On” Officially Debuts
6. January 2011
Though we’ve been aware of this “Best Buy On” adventure for some time, this week Advertising Age reported that Best Buy company had officially rolled it out saying that it is, “…a multichannel network filled with original editorial content spanning everything from how-to videos and gift guides to new-technology primers and behind-the-scenes looks at popular [...]
Continue reading...Innovative Social Networking with a Purpose
24. October 2010
The Table Project is a non-profit, pre-launch, remarkably innovative social networking service for churches of any denomination being delivered right here in Minnesota. The project’s mission is to, “…help churches “Live Church Together” through community-building software.” They do this by going beyond traditional social media through their platform called “The Table,” one which enables churches [...]
Continue reading...Without Any Sense of Irony, Almanac Hosts a Panel on New Media
16. October 2010
This past Friday night on Twin Cities Public Television’s (TPT) “Almanac” program, frequent contributor to Minnov8, Julio Ojeda-Zapata, made his first appearance on the show to talk about new media and I thought he knocked it out of the park. He was joined by two other delightful and very knowledgeable panelists, Shayla Thiel-Stern of the University [...]
Continue reading...MHTA Has a Two-Track Mind for Social Media
3. October 2010
The Minnesota High Tech Association is all set to present Social Media: Marketing and Enterprise 2.0 this Thursday morning October 7th. In a time where you may think the conference, meeting, or coffee talk on the topic of Social Media are a dime a dozen, the MHTA is striving to cover two sides of the [...]
Continue reading...Stealth Startup Inveni Launches Today at TechCrunch Disrupt in SF, and midVenturesLaunch in Chicago
28. September 2010
Today, Minnetonka-based Inveni LLC is telling the world its newly launched discovery engine “will drive social recommendations in the Web’s next wave.” The company’s free consumer service will also enable better targeted advertising. The Inveni discovery engine, says the firm, will change how consumers both make and receive recommendations on the Web. As of today, [...]
Continue reading...Workface Acquires Card.ly
1. September 2010
Entrepreneur and friend of Minnov8, Lief Larson of Workface, Inc and BusinessCard2 in Minneapolis, has leapt forward on his vision to make BusinessCard2 the delivery mechanism to, “…empower business people to create, promote, and broadcast their unique professional persona throughout the internet” by acquiring Card.ly. Any offering like BusinessCard2 requires critical mass to be effective. [...]
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4. April 2012
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